Our capabilities

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Polling
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Ads
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Full loop

POLLING

Where do we stand? What should we say?

  • Know where you stand—in days, not weeks.

    What you get:

    • Vote intention and head-to-head ballot

    • Name ID and favorability for you and your opponents

    • Issue ownership and candidate perceptions

    • Segmentation by partisanship, ideology, and demographics

    • A clear "state of the race" memo you can act on immediately

    [→ Example: NC04 Cross Tabs and Toplines] [→ Get in Touch]

  • Know what to say—and why it works.

    Focused message testing using MaxDiff and choice-based exercises to identify what actually persuades. We test candidate-specific messages, standard benchmark frames, and optional contrast/negative frames against real persuadable voters—then hand you the documents to make it happen. You're not buying a crosstab dump. You're buying a clear answer to "what should we actually say tomorrow?"

    What you get:

    • Ranked message frames showing what actually moves people

    • Candidate-specific positives, benchmark frames, and optional contrast/negative messages

    • A message bible and campaign playbook

    • Ad-ready copy: 30-second scripts, digital, and social content scripts

    Best for: Before major ad buys · Developing a campaign narrative · Deciding between competing message frames.

    [→ Get in Touch]

ADS

How do we make ads faster? More authentic? More engaging?

  • Fast turnaround. Tactical execution.

    Fixed-batch ad production for campaigns that need to move now. Bring your own content and direction, or draw on Tavern's research library and proven message frames. No placement required—take the files and run.

    What you get:

    • Fixed-batch ad production — you choose the volume

    • Rapid turnaround for time-sensitive moments

    • Ads built from your footage, our library, or both

    Best for: Rapid response to opponent attacks · Event-specific content (debate clips, endorsement drops) · Campaigns that need a nimble production partner without the bottleneck

    [→ See Example Ads] [→ Get in Touch]

  • Authentic content, produced at scale.

    Your candidate and your volunteers are creating the most persuasive content every day—in the car, at the door, at the town hall. It's sitting in a Google Drive folder. Tavern processes raw footage from field organizers, volunteers, and direct-to-camera candidate footage into a continuous stream of ads that don't look or feel like ads. Automated. High-volume. FEC-compliant.

    What you get:

    • Up to 250 ads/month from your raw footage

    • Lightning fast processing of high-volume grassroots and candidate content

    • Compelling, authentic spots that cut through ad noise

    Best for: Candidates who are compelling in person but stiff on script · Field organizing programs with high-volume grassroots footage · Digital-first strategies · Advocacy organizations with canvassing operations

    [→ See Example Ads] [→ Get in Touch]

FULL LOOP

Show us what Tavern can do. Or let us run the whole thing.

  • We make the ads. We test the ads. You get the winners.

    A complete "discover what works" package—and your on-ramp to Tavern's full capabilities. We generate a batch of ads, test them against real voters in-market, and deliver the top performers ready to run. Bring your own footage and direction, or use Tavern's research library and proven message frames.

    What you get:

    • A batch of generated ads from your content or our library

    • In-market testing against real district voters

    • Performance data on every ad

    • Top performers delivered ready to run

    Best for: Before major TV/digital buys · Choosing between creative options · Any "test and learn" moment · Campaigns new to Tavern who want to see the machine work

    [→ See Example Ads] [→ Get in Touch]

  • One partner. Polling to placement. The whole thing.

    Tavern becomes your media operation. We handle polling, message testing, script development, ad production, and placement—all integrated, all optimized against real performance data. No more managing five vendors who don't talk to each other. One team. One feedback loop. One goal: winning.

    What you get:

    • Ongoing polling and message testing

    • Weekly ad production for TV, digital, and social

    • Media buying, placement, and optimization

    • A continuous feedback loop where what's working informs what we make next

    • One point of contact for your entire paid media program

    Best for: Campaigns ready to consolidate with one media partner · First-time candidates who don't want to build a vendor stack · Lean operations that need senior firepower · Anyone who's asked "why don't these people just talk to each other?"

    [→ Download Overview] [→ Get in Touch]

Let’s Work Together

If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.