MaxDiff Memo: Frame Ice Funding As A Blank Check Lacking Financial Oversight
Voters aren’t debating immigration policy—they’re rejecting unchecked power. The top ICE funding message hits 70.9% by framing it as a “blank check” with no oversight. Here’s what works—and what fails.
The Border Shutdown Walked Into an Airport and Lost.
The DHS shutdown split into two liabilities 60 points apart. 65% want standalone TSA funding. 51% oppose ICE at airports. Same survey, same voters.