Lindsey Morrow Lindsey Morrow

The Tavern Take: Week of April 13, 2026

Civilian harm is now the strongest Iran argument in Tavern's dataset — 72% top performer, 41-point gap from the worst Republican message. The birthright process argument hits as hard as the policy argument. And the ad-making model most campaigns are still running guarantees stale creative before voters ever see it.

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Lindsey Morrow Lindsey Morrow

The Tavern Take: Week of March 9, 2026

Your Iran message should start at the gas pump, not the Constitution. "Truth Social chaos → market panic → higher prices" tests 40 points higher than hawkish justifications. Name the victims: single parents, seniors on fixed incomes.

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Lindsey Morrow Lindsey Morrow

The Tavern Take: Week of March 2, 2026

Your economic message IS your values message right now—and on foreign policy, the process argument is your opening. The Iran strikes poll at -19 with no rally effect. Lead with "Congress should vote" not "the strikes were wrong."

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